Social Media Branding

Social media trends are always evolving, but one thing that has remained constant is the importance of branding. Whether posting photos of satisfied customers, launching an ad campaign for a new product, or just staying in touch with current clients, having a strong brand identity is essential to reaching and retaining customers on social media platforms.

At ZigSwift, we know that your brand is about more than pretty pictures and catchy calls to action. It’s about your identity. Authenticity remains one of the most sought-after qualities among today’s consumers, which is why our social media branding approach revolves around telling your authentic story.

A World Of Its Own

Social media has become ubiquitous, reported on in the news, used by billions of people around the world, and even serving as an online marketplace. In many ways, social media sites like Facebook have become worlds of their own, with their own ecosystems, groups, and enterprises.

A strong brand not only helps you and your business stand out from the millions of social media pages, but to grow your business as a whole. There have been plenty of news stories about social media stars who went off-brand, often to disastrous results. For better or for worse, many social media users subscribe and interact with businesses expecting the utmost in consistency. A failure to define one’s brand authentically and with an eye for consumer expectations, will often result in little traction.

ZigSwift is the partner that our clients trust, because we put real effort into understanding their brand and their goals. There’s no one-size-fits-all answer to social media marketing. Your brand needs to reflect you and attract customers by highlighting your unique strengths.

If you’re ready to get more out of social media, and to work with someone who will effectively get your message out there, contact ZigSwift about a social media audit.

We will thoroughly analyze your social media presence to provide actionable information you can use to start improving immediately. But most importantly, we can get to know each other, so that you can have the confidence that your social media presence will be put to work in growing your business.